This is my re-branding assignment. I choose Diptyque, which is a luxury fragrance brand based in Paris, mainly produces perfumes, scented candles and face care. The goal is make the brand possess an impression of knowledgeable, warm, and witty, but never over-eager or casual.
Inspirations are the natural materials and the recognizable oval shape/
Logo in different settings
The new typography apply on the perfume label
Website mockup
